Bachelor of Design Arts

Major in Graphic & Digital Design

Goodbye cookie-cutter degrees. Our unique Bachelor of Design Arts combines design thinking and practice, with hands-one experience. Here you will study in an inspiring setting where teachers know your name, your creative potential and goals.
 

Why launch your creative future with LCI Melbourne?

LCI STUDENTS ARE CREATIVE PROBLEM SOLVERS. YOU CAN MAKE A GLOBAL DIFFERENCE.

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Our unique degree

At LCI Melbourne you are given the opportunity to create your own future. You will be working with academics who are active designers and artists in their respective fields. Our bachelor of design art in Melbourne is a multi-disciplinary degree that propels you to discover your creative potential through innovative solutions to globally relevant design challenges. No more cookie-cutter degrees for you! It is time for you to have control on your future by customizing your degree as you progress.

During your first year with us, you will have the opportunity to explore different facets of art and design through lectures, hands-on workshops and creative labs. This will allow you to then personalise the remaining of your bachelor with the selection of a major and sub-major in Communication Design, Fashion & Costume Design, Filmmaking & Photography, Graphic & Digital Design, Interior Design, or Visual Arts.

 
Our Flexible Learning Modes

LCI Melbourne offers you a choice between learning from our state of the art campus, or choosing remote and blended study options. Start designing your future today with flexible, creative and connected study opportunities, that suit you as an individual and as an artist or designer.

 
 
Graphic & Digital
The LCI Melbourne Graphic & Digital Design major specialisation will provide you with a broad range of specialisations, such as print, typography, branding, packaging, and digital design for online delivery. Whatever design direction you take, the major specialisation allows you to create and produce conceptual and technically refined designs against objectives and outcomes outlined in client briefs. Engaging with simulated and real design studio environments you will further enhance your professional creativity and skills. The graphic and digital design major provides detailed technical knowledge of leading digital tools; allowing you to realise your designs, advance visual literacy and cultivate a personal design ethos.
Opportunities

By graduating with a Bachelor of Design Arts and joining the ranks of LCI Melbourne alumni, you will be included amongst some of Australia’s leading and most innovative artists and designers.Graduates are included amongst some of Australia’s top artists and designers represented by major galleries and creative studios, Oscar-winning graphic designers, fashion house directors and gallery curators.

Customise your career

No more cookie-cutter degrees for you! It is time for you to have control on your future. We will help you customise your degree as you progress, and discover your strengths and opportunities as part of engaging and exploratory workshops and design labs. You are the future and LCI Melbourne is your road-map to success.

Trimester 1
  • Get a taste your future. Discover and explore multidisciplinary design ideas, informed by creative design principles, collaborative models of practice and enjoyable engagement.
  • Investigate and develop design ideas across the areas of spatial environments, the body and identity, visual communication and image making.
Trimester 2-4
  • Evolve your preferences and choose a major area of study in our unique design labs, complemented by additional design workshops and specialist electives.
  • Design lab specialisations include fashion, costume, interior design, visual communications, graphics, web design, film, photography and digital design. You can focus on one specialisation or blend to suit your preferred career trajectory.
  • You will explore critical thinking, expand your problem solving and understand cultural influences to inform masterful design solutions.
Trimester 5-6
  • Specialise and focus in an extended design lab with personalised independent design proposals.
  • You will have a combination of expert academics and mentors that will guide and inspire you to innovative outcomes to prepare you for the your professional practice and for your future job.
Knowledge
  • Demonstrate advanced knowledge of the context, concepts, and design principles.
  • Identify and explain the design practice and industry standards and expectations.
Skills
  • Analyse and evaluate information, concepts and ideas aligned to design generally and specifically to your creative discipline.
  • Analytical, creative and technical skills to develop ideas appropriate for different creative outcomes and target markets.
  • Advanced visual, verbal and creative communication skills.
Application of knowledge and skills
  • Apply knowledge and skills through the practice of appropriate and effective idea generation and complex decision making within commercial and creative environments so as to achieve viable solutions.
  • Demonstrate and apply your knowledge and skills through the identification and evaluation of effective professional practices aligned to appropriate industry and client briefs.
  • Apply your knowledge and skills to complex issues and scenarios with responsibility and accountability for your own professional practice and in collaboration with others within a design/arts environment.
 
Entry requirements
  • Evidence of satisfactory completion of VCE or year 12 equivalent or work experience equivalence
  • Creative entry requires you to prepare your portfolio (or complete a selection activity if you do not have a portfolio) and attend an interview.

 

Applying is easy:
  • Call the Admissions team on +61 3 9676 9000 (ext. 1) or text on +61 447 606 119
  • Complete and online application form; or
  • Visit us in person: 150 Oxford Street, Collingwood, 3066 VIC.
What happens next?
  • An Admissions Advisor will be in touch with you on the status of your application
  • If you are applying via Creative Entry, a date and time will be scheduled for your interview.
  • You will be informed of your acceptance with a phone call from an Admissions Advisor.
Applying is easy:
  • Call the Admissions team on +61 3 9676 9000 (ext. 1) or text on +61 447 606 119
  • Complete and online application form; or
  • Visit us in person: 150 Oxford Street, Collingwood, 3066 VIC.
What happens next?
  • An Admissions Advisor will be in touch with you on the status of your application
  • If you are applying via Creative Entry, a date and time will be scheduled for your interview.
  • You will be informed of your acceptance with a phone call from an Admissions Advisor.
 
Begin the Design career you always wanted!
 

Our Graduates

LCI Melbourne alumni have distinguished themselves by:

  • Establishing successful design businesses
  • Being appointed to highly sought-after positions
  • Exhibiting in, and gaining representation by, established galleries
  • Winning national and international awards
  • Excelling in post-graduate studies.